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Our Analytics Assessment

Analytics allow us to get an overview of visitor flux, consumer data, and information to create recommendations and develop our website. Our objectives were easy, every viewer needs to go on the site for more than one minute and go more than 1 page. We wanted also a minimum of 10% loyalty so that consumers come back. Those minimum objectives will allow us to get a better understanding of our target and so evolve our goals and recommend some changes. To present our blog, we'll focus on 4 main points, the audience, the behaviors, the acquisition, and the conversion. Every data were collected on Friday, December 11th, 2020 Audience We saw a large number of users to the blog which led to an interesting statistic throughout the study period. We saw that an extremely large number of users to the blog were ones who had not previously viewed the webpage with over 86.3% of the blog's users being identified as new users which equates to roughly 82 users whilst on the complete opposite en...

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